Terms like SLA, TAT, helpdesk, c-SAT are no strangers to the world of enterprise ITSM. While the terms themselves define the existence of a customer-centric process, the abbreviations...

For any online business, a well-designed marketplace is central to driving 360-degree customer experience. For organisations that have invested in setting up and operating a cloud...

Building a successful cloud business is not easy, and your choice of platform and technologies plays a decisive role in that. Hence we thought that we would put together some critical...

Customer success is the key ingredient in growing any business. Whether it’s a commodity service you provide, or high-end consulting is how you deliver value, the key driver of your...

Telcos and cloud service providers (CSP) are some of the flag-bearers of selling XaaS to enterprises. Selling ‘as-a-service’ offerings under one roof requires setting up, managing and...

A couple of years ago, Zuora published their sales deck, which was hailed by strategist and thought leader Andy Raskin as being the best sales deck ever. Amidst the stunning narrative...